Native Display Field Specs

NATIVE DISPLAY

Our Native Display Package uses component driven design to produce a set of ads that seamlessly flow into the content of our websites. Using an Intake Form we build the package from the following components: 

• HEADLINE - Primary headline text (e.g., article title). 90 Character limit. May truncate after 25 characters
• SHORT HEADLINE - Preferred headline text to be used for Reach Extension. 25 Character limit. May truncate after 25 characters
• IMAGE - Large, primary image with landscape aspect ratio (1.91:1).
• BODY - Secondary body text (e.g., article description). 90 Character limit. 
• LOGO - Small icon image (e.g., the advertiser logo) with square aspect ratio (1:1). 15kb max 
• CALL TO ACTION - Text that encourages user to take action (e.g., Shop Now).
• ADVERTISER - Text that identifies the advertiser (e.g., advertiser or brand name, visible URL, etc). 25 Character limit. 
• CLICK-THROUGH URL - Enter the URL for the landing page that should appear when someone clicks the ad. 

Third Party click and impression trackers are available in the ad unit.